Problematic requirements in the briefing

Example: Emotions are demanded

• Answer: From experience, we would recommend formulating emotions a little more openly, for example, formulating "The situation is friendly and appreciative, at eye level." rather than "Happy farm family on the spot, laughing into the camera". This could preserve authenticity without stereotypical portrayals being too present.

Example: What is the life of the children like on the streets? Mood: danger, dirt, poorness, hopelessness. We need pictures of active children in learning and play situations and also of children in hopeless settings - i.e. laughing and sad children.

• Answer: We understand that you need specific subjects for the fundraising of the projects. However, we see the danger of falling into a stereotypical portrayal of children living on the streets in Story 3. In our experience, the most "authentic" and effective photos emerge when the visual creators are given as much freedom as possible to capture the stories on location. Can you imagine opening up the mood a bit here and perhaps writing "authentic, dignified stories that don't hide the challenges" or similar? Similarly with the "specific requirements for photography": Perhaps you could write "challenging settings" instead of hopeless, and "a wide range of emotions" instead of specifying happy & sad? In this way, images can be created that trigger feelings of solidarity and connectedness in the viewer.